Sustainability Is Important To Your Business

If you’re a Resort Owner or Hotel Operator embracing sustainability isn’t just good for the planet—it’s also smart for your business.

1. What Makes Your Business Attractive?

Your resort’s natural surroundings and the destinations’ local culture and heritage is what makes it stand out. Without sustainable practices and policies in place the risks to your business are greatly increased; over-tourism, increased resource demand, waste production and increasing costs can quickly erode your position. By adopting a clear sustainability strategy based on global ESG goals, your destination can avoid many of the environmental, social, regulatory and climate risks associated with inaction. 

2. Busting the common Myth

Sustainability is not more expensive; it is the only way to mitigate the far greater costs of climate risks, (estimates by WEF indicate over $600 Billion / year of value will be lost by 2035 due to climate-related disasters). By acting now and introducing sustainable and eco-friendly measures, low-carbon energy supply,  water-saving fixtures and reductions in supply-chain waste, you can lower operational costs while increasing asset value. By showing commitment to responsible business practices, you build trust with banks, investors, insurers and open new markets through increased demand from the growing number of impact-conscious travellers.

3. Stay Ahead of Regulations

Our recently (free) published paper on the topic of ESG in Tourism & Hospitality covers regulation in greater detail. To access this edition:

Governments and Regulators have mandated ESG Reporting. Investors and Insurers are increasingly insistent that companies are required to submit ESG reports indicating the environmental business risks they face; (as they are also required to show the environmental impact of their investments). Meeting these evolving regulations is changing the way company performance is judged. This may seem daunting, but having a clear ESG Strategy ensures compliance with regulators, while greatly enhancing your credibility with investors, stakeholders and with your customers.

When you’re proactive about ESG, you’re not just avoiding penalties and legal risks – you’re building trust and respect for your brand.

4. Appealing to the Modern Traveler

Increasingly travellers care about sustainability and their own environmental impacts. Equally, corporate business travel adds to a company’s Carbon-footprint, which they in turn need to report; hence corporates increasingly select hotels that reduce their own C-footprint).

More travellers actively choose businesses and brands that align with their values. By showcasing your ESG initiatives and strategy, whether it’s eliminating single-use plastics, using renewable energy, or supporting local communities – you position your business as a preferred choice for this rapidly growing market.

5. Leading the Way to Sustainability & NetZero

Tourism and Hospitality have well-known environmental impacts: Directly through construction operations and tourism activities leading to habitat damage, wildlife loss, deforestation, and increased water pollution; and indirectly via increased C-footprint from power demand, flights and transportation, increased water demand and increased land-loss for agriculture to supply food. In a future publication we will address other impacts, such as over tourism, out-pricing of local communities and the 50% – 80% revenue loss from tourism within destinations.

The journey to Sustainability is about more than just reducing emissions. It’s about creating a long-term strategy for resilience, risk avoidance and stability. This includes investing in renewable energy, cutting waste and improving resource efficiency. Resorts that embrace Sustainable Development Goals and an ESG Strategy not only future-proof and de-risk their businesses, but inspire trust and loyalty among their guests, investors, insurers, regulators and banks.

How Destination-360 Can Help?

We know that sustainability isn’t a one-size-fits-all approach. Every Destination or Resort has unique challenges and opportunities. That’s why we offer tailored strategies to help you incorporate sustainability into your operations, meet ESG Reporting requirements, avoid risks, and prepare your business operations for a more sustainable future.

Here’s What We Can Do for You:

• Destination Development: Tourism development is not only about branding and marketing; our plans aim at preserving heritage, natural beauty and a balanced tourism economy that benefits the destination owners, operators and the local community.
• Hotels & Resorts: Helping you adopt efficient, sustainable practices across Scope 1, 2 and 3 of your value chain, reduce costs and resource demands while enhancing guest satisfaction.
• Comprehensive ESG Planning: There are many systems and certifications that promise you ESG reporting, but which one is right for you? We can assist Sustainability Managers and Executives on the right reporting processes to ensure compliance and a positive impact.

Building a Better Future

Sustainability isn’t just the right thing to do – it’s the smart thing to do. By taking steps today, you’re not only reducing costs and complying with regulations but also creating a business that can thrive without damaging the environment, important in a world where eco-conscious travel is becoming the norm.

If you’re ready to lead your business into a sustainable future, we’re here to help. Let Destination-360 guide you on your sustainability journey.